Privacy Policy

Last updated: August 9, 2026

This Privacy Policy explains how Colm FitzGerald Solutions ("Colm FitzGerald Solutions," "we," "us," or "our"), which operates Local Pack Leader at localpackleader.com and related landing pages (the "Site"), collects, uses, and shares information about you. By using the Site or submitting a form, you agree to this Policy.

1. Information We Collect

Information you provide

When you complete a form, request a free audit, book a call, or otherwise contact us, we collect the information you submit, which may include:

• Your name, email address, and phone number;
• Your business name, website, and location;
• Your answers to qualifying questions (e.g., whether your business has a physical address and its approximate annual revenue range); and
• Any other details you choose to share in messages or on calls.

Information collected automatically

When you visit the Site, we and our service providers may automatically collect:

• Device and browser information (IP address, browser type, operating system, device identifiers);
• Usage data (pages viewed, links clicked, referring URLs, time on page); and
• Data collected through cookies, pixels, and similar technologies (see Section 4).

2. How We Use Your Information

• To respond to your inquiries and schedule and conduct your free audit or call;
• To provide, operate, and improve our services and the Site;
• To send you service-related and, where permitted, marketing communications (you may opt out at any time);
• To measure and improve the performance of our advertising, including retargeting on platforms such as Meta;
• To detect, prevent, and address fraud, security, or technical issues; and
• To comply with legal obligations and enforce our terms.

3. How We Share Your Information

We do not sell your personal information. We share it only as needed with:

• Service providers who help us operate our business, including our CRM, scheduling, and communications platform (GoHighLevel / LeadConnector), email and analytics providers, and hosting providers;
• Advertising platforms such as Meta Platforms, Inc. and Google, which help us measure and deliver ads (see Section 4);
• Professional advisors and, where required, in connection with a business transfer, merger, or sale; and
• Authorities when we believe disclosure is required by law or to protect our rights, users, or the public.

4. Cookies, Pixels & Advertising

We use cookies and similar tracking technologies to operate the Site, understand how it is used, and measure and optimize our advertising. This includes the Meta Pixel, which allows us to measure ad conversions and show relevant ads to you on Meta platforms (Facebook and Instagram). We may also use analytics tools such as Google Analytics.

You can control cookies through your browser settings, and you can manage ad personalization directly with the platforms:

• Meta ad preferences: facebook.com/adpreferences
• Google ad settings: adssettings.google.com
• Industry opt-outs: optout.aboutads.info

5. Data Retention

We retain personal information for as long as needed to fulfill the purposes described in this Policy, to comply with our legal obligations, resolve disputes, and enforce our agreements. When no longer needed, we take reasonable steps to delete or anonymize it.

6. Your Privacy Rights

Depending on where you live, you may have the right to access, correct, delete, or port your personal information, and to object to or restrict certain processing. To exercise any right, email us at the address in Section 10. We will not discriminate against you for exercising these rights.

California residents (CCPA/CPRA)

You have the right to know what personal information we collect, to request deletion, and to opt out of the "sale" or "sharing" of personal information. We do not sell your personal information. Certain advertising activity (such as use of the Meta Pixel) may be considered "sharing" for cross-context behavioral advertising; you can opt out by adjusting the ad controls listed in Section 4 or by contacting us.

EEA/UK residents (GDPR)

Where applicable, our legal bases for processing are your consent, the performance of a contract, our legitimate interests (such as marketing and improving our services), and compliance with legal obligations. You have the right to lodge a complaint with your local supervisory authority.

7. Data Security

We use reasonable administrative, technical, and physical safeguards to protect your information. However, no method of transmission or storage is 100% secure, and we cannot guarantee absolute security.

8. Children's Privacy

The Site is intended for business owners and is not directed to children under 16. We do not knowingly collect personal information from children.

9. Third-Party Links

The Site may link to third-party websites and services that we do not control. This Policy does not apply to those sites, and we are not responsible for their practices.

10. Contact Us

11. Changes to This Policy

We may update this Policy from time to time. When we do, we will revise the "Last updated" date above. Your continued use of the Site after changes take effect constitutes acceptance of the updated Policy.